This Memorial Day weekend, Atlantic Beach turns into a biker’s paradise for the 46th annual bikefest; free-spirited block party and motorcycle rally where anyone who lives and breathes two wheels is welcome. So polish your hog, pull on your leathers, and strap on that helmet because it’s time to ride.
Also known as Black Bike Week, this legendary event celebrates the rich history of the African American motorcycle community in the Myrtle Beach area. Founded in 1980 by the Flaming Knight Riders, the rally has grown into the Atlantic Beach Black Pearl Cultural Heritage Festival & Bikefest, a weekend-long celebration of culture, music, and motorcycles.
Whether it’s your first ride or your 50th, expect streets lined with vendor tents serving mouthwatering eats, custom gear, and one-of-a-kind merch. Live concerts, shows, and competitions keep the energy high while local bars, lounges, and restaurants throw after-dark parties for those who want the celebration to keep rolling long after sunset.
Pro tip: Thousands of riders hit the Grand Strand every Memorial Day weekend, and hotels fill up fast. Plan ahead and get ready for a weekend of horsepower, good vibes, and unforgettable memories.

